Client
Ballas Pelecanos Law

Year
2024

Ballas Pelecanos Law is rooted in the legacy of the renowned "Simitis Law Offices" since the 1930s. Specialising in advisory and litigation across various sectors including automotive, technology, pharmaceuticals, real estate, and more, the firm fosters meaningful connections with trade and industry, maintaining long-standing memberships in legal and business associations. With a focus on both Greek jurisdiction and global perspectives, the firm adeptly navigates multi-jurisdictional projects to ensure consistency and operational efficiency. Recognized in prestigious international legal directories, the firm offers comprehensive legal, accounting, audit, and tax advisory services globally through its association with Ecovis International and Ecovis Hellas Ltd., providing clients with a complete spectrum of support.

Starting with the logo our proposal merges a symbol and a wordmark, capturing the brand's essence. The symbol, made by blending the letters 'b' and 'p', nods to the firm's partners and its values. It shows forward-thinking ideas with its upward line and circles, symbolising growth and global views. The symbol also tells a story of continuity with a path tracing a circle, showing the firm's journey. It hints at a tied rope, symbolising the firm's motto, "In the business of delivering results", and its problem-solving focus. Our design is simple and classy, with elements showing sophistication. The symbol's strong shape mixes old-style charm with modern style, keeping the logo timeless.

For the colour palette, we selected deep blue and grey to evoke professionalism, trust, and stability, reflecting the firm's commitment to excellence and reliability. These colours resonate harmoniously against a predominantly white background, ensuring clarity and emphasis on the logo's design elements. Whether showcased on digital platforms or in print media, the deep blue and grey hues lend a sense of sophistication and elegance to the brand's visual identity, enhancing its overall appeal and memorability.